Project Description

Black + Decker

Since its founding in 1910 as a modest machine shop in Baltimore, BLACK+DECKER has been at the very forefront of DIY product innovation. From the iconic BLACK+DECKER Workmate® to the world’s first cordless drill and hedge trimmer, BLACK+DECKER has used ingenuity and integrity to help people turn their houses into homes. BLACK+DECKER benefits from upward of 90% brand awareness globally, and the Stanley Black & Decker licensing programme is ranked 37th within License!Global’s list of top 150 global licensors. BLACK+DECKER has been a preeminent brand in the home and consumer DIY sector for over 100 years.