About Us2018-10-12T11:05:08+00:00

Established in 2008 in Hong Kong, our clients have benefited from unrivalled industry insight and knowledge of brand management.

Global Trademark Licensing delivers a unique, specialist approach to brand licensing, through a range of fully integrated services, including:

  • Brand
    Representation

  • Manufacturer
    Representation

  • Market
    Consultancy

  • Approvals
    Management

  • Royalty
    Audit

  • Trademark
    Protection

More about our services

Our professional team has over 70 years of combined experience across many categories.

We build strong brand awareness and extended brand experiences through strategic & creative brand licensing.

We help our clients to extend their brands and drive incremental revenues whilst protecting their most valuable asset their trademarks.

GTL’s global team of professionals are located in 6 cities around the world.

Our History

Have a quick look on some of our biggest milestones:

2008

Established in Hong Kong, representing toy manufacturers and helping them to acquire western brand licenses

2009

Began co-operation with Mercedes-Benz

2010

Became BMW’s first full service licensing agency for toys

2011

Exhibited at the “Hong Kong licensing show”

2012

Exhibited at Nuremberg Toy Fair

2012

Opened office in Shantou, China

2013

Opened office in Munich, Germany

2014

Ranked in the top 25 of licensing agents for the first time /
Number 1 in Asia (licensing.org)

2015

Opened European HQ in London, UK

2015

Exhibited at LIMA Licensing Expo in Las Vegas

2015

Became Maserati’s full service licensing agency

2016

Ranked 19th of licensing agents worldwide /

Still number 1 in Asia (licensing.org)

2016

GTL’s porfolio of brands now extends to 20+ brands

2016

Exhibited at the Shanghai Toy Fair

2017

GTL has been appointed by supercar manufacturer McLaren Automotive as full service licensing agency for toys and collectibles

2018

Opened Southeast Asia office in Singapore

We are here to help you grow your business

Through Creative Ideas, Innovation & Sheer Determination

Let’s get started